Document Details

Document Type : Project 
Document Title :
Valleys of the Medina.
أودية المدينة المنورة.
 
Document Language : Arabic 
Abstract : E-marketing has become the most important marketing activities of interest to organizations today, especially with the increasing use of the Internet in the world. With the entry of Internet services to the Saudi markets active interest in the development of e-marketing and companies seeking to become the practice of marketing activity through the Internet so that included various marketing activities such as advertising, sales, market research and customer research. The aim of this study was to identify the extent to which local enterprises-mail marketing activity and the challenges that have faced or facing these companies in the exercise of the activity. The study found most of the commercial sector entities that use e-marketing activity is followed by the services sector. The study also found that there are many benefits achieved by the use of this activity. The study recommended further advantage of using e-marketing in future work to local companies. 
Publishing Year : 1424 AH
2004 AD 
Sponsor Name : kau 
Sponsorship Year : 1424 AH
2004 AD 
Added Date : Wednesday, April 30, 2008 

Researchers

Researcher Name (Arabic)Researcher Name (English)Researcher TypeDr GradeEmail
حبيب الله محمد تركستانيturkistani, habibullah mohammedInvestigatorDoctorate 

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